Business Communication (with Teams Handbook)
by Lehman, Carol M.; DuFrene, Debbie D.Edition: 16th
Format: Hardcover
Pub. Date: 2010-02-19
Publisher(s): South-Western College Pub
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Summary
This proven text is now thoroughly updated to reflect ongoing changes in technology, organizations, the business marketplace, and the global economy, combining a strong emphasis on sound writing principles with practical coverage of real-world spoken, electronic, and written communication situations and strategies that play a vital role in modern business.
Table of Contents
| Communication Foundations | |
| Establishing a Framework for Business Communication | |
| Focusing on Interpersonal and Group Communication | |
| Communication Analysis | |
| Planning Spoken and Written Messages | |
| Preparing Spoken and Written Messages | |
| Communicating Through Voice, Electronic and Written Messages | |
| Communicating Electronically | |
| Delivering Good- and Neutral-News Messages | |
| Delivering Bad-News Messages | |
| Delivering Persuasive Messages | |
| Communication Through Reports and Business Presentations | |
| Understanding the Report Process and Research Methods | |
| Managing Data and Using Graphics | |
| Organizing and Preparing Reports and Proposals | |
| Designing and Delivering Business Presentations | |
| Communication for Employment | |
| Preparing Resumes and Application Messages | |
| Interviewing for a Job and Preparing Employment Messages | |
| Document Format and Layout Guide | |
| Referencing Styles | |
| Language Review and Exercises | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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