
Chocolates on the Pillow Aren't Enough : Reinventing the Customer Experience
by Tisch, Jonathan M.; Weber, Karl-
This Item Qualifies for Free Shipping!*
*Excludes marketplace orders.
Rent Book
Rent Digital
New Book
We're Sorry
Sold Out
Used Book
We're Sorry
Sold Out
How Marketplace Works:
- This item is offered by an independent seller and not shipped from our warehouse
- Item details like edition and cover design may differ from our description; see seller's comments before ordering.
- Sellers much confirm and ship within two business days; otherwise, the order will be cancelled and refunded.
- Marketplace purchases cannot be returned to eCampus.com. Contact the seller directly for inquiries; if no response within two days, contact customer service.
- Additional shipping costs apply to Marketplace purchases. Review shipping costs at checkout.
Summary
Author Biography
KARL WEBER is a freelance writer specializing in business and current affairs. He is coauthor, with Jonathan Tisch, of the bestseller The Power of We. Most recently, he collaborated with Andrew Savitz on The Triple Bottom Line (Jossey-Bass, an imprint of Wiley), a book examining the issues surrounding sustainable business management.
Table of Contents
Acknowledgments | |
Introduction: The Hotelier's Secret | |
The Problem and the Solution | |
What Happened to My Customers? | |
Engineering the Total Customer Experience | |
Reimagining the Customer Experience | |
Reimagining the Sale: Creating Customers Who are Happy to Buy | |
The Hospitable Organization: Turning Customers into Guests | |
Home Away from Home: The Art of Welcoming Customers | |
Haven Wanted: Providing Security in an Unsafe World | |
Open-Door Policy: The Challenge of Transparency | |
One Size Does Not Fit All: The New Art of Customization | |
Let Me Introduce You: Customer Communities in an Interactive World | |
High-Tech Goes High-Touch: Using the Internet to Go Global and Go Local | |
Everyone Is Welcome: The Challenges of Customer Diversity | |
Your Best, and a Little Bit More: Offering Something Extra to Your Customers | |
Afterword: A Challenge That Never Ends | |
Endnotes | |
Index | |
Table of Contents provided by Publisher. All Rights Reserved. |
An electronic version of this book is available through VitalSource.
This book is viewable on PC, Mac, iPhone, iPad, iPod Touch, and most smartphones.
By purchasing, you will be able to view this book online, as well as download it, for the chosen number of days.
Digital License
You are licensing a digital product for a set duration. Durations are set forth in the product description, with "Lifetime" typically meaning five (5) years of online access and permanent download to a supported device. All licenses are non-transferable.
More details can be found here.
A downloadable version of this book is available through the eCampus Reader or compatible Adobe readers.
Applications are available on iOS, Android, PC, Mac, and Windows Mobile platforms.
Please view the compatibility matrix prior to purchase.