Perfect Phrases for Professional Networking: Hundreds of Ready-to-Use Phrases for Meeting and Keeping Helpful Contacts – Everywhere You Go

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Edition: 1st
Format: Paperback
Pub. Date: 2009-10-26
Publisher(s): McGraw-Hill Education
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Summary

Whether it�s making a sale, managing a business, or handling any tough scenario, the.Perfect Phrases series has the tools for precise, effective communication in any situation..With Perfect Phrases books, readers have all the phrases they need to get.things done, right at their fingertips!

Author Biography

Susan F. Benjamin is a marketing expert, author, and host of the talk radio show The Greater Voice, which reaches thousands of listeners throughout the world each week. Articles by and about Susan have appeared in publications including The Wall Street Journal, USA Today and countless newspapers affiliated with the McClatchy-Tribune news service. She has discussed her ideas on CNN, National Public Radio, Small Business Television, and other broadcasts. A former professor, Susan has consulted on marketing campaigns for the Liberty Mutual Insurance Group, Accenture, ATT, Fleet Boston, Fleishman-Hillard International Communications and countless other businesses. Susan participated in a White House initiative on plain language under the Clinton/Gore administration. She has trained over 100,000 employees on various communications matters and regularly gives keynote and other addresses. Her clients have included the Carnegie Mellon Executive Program, the National Geospacial-Intelligence Agency, and the Federal Communications Commission.

Table of Contents

Perfect Phrases for Networking

Introduction: Five Netowkring Imperatives

Section One: Perfect Phrases for Networking in Any Situation

Chapter 1: The First Hello

Chapter 2: Finding a Fit

Chapter 3: Asking for Leads

Chapter 4: Getting an Invitation

Chapter 5: Following Up

Chapter 6: Cold contacts

Chapter 7: Getting New Leads From an Old Contact

Section Two: Networking in Groups

Chapter 8: The Big Venue: Conferences, Conventions, and Training Centers

Chapter 9: Networking at the Networking Event

Chapter 10: Networking When You’re the Star

Section Three: Online Networking

Chapter 11: Emails

Chapter 12: Networking Through the Social Network

Chapter 13: Comments Sections

Chapter 14: Websites -- yours and theirs

Section Four: The Networking –Marketing Marriage

Chapter 15: Advertising Opportunities

Chapter 16: Newsletter Networks

Chapter 17: Marketing materials: from Brochures to Sales Letters

Section Five: Networking in Specific Circumstances

Chapter 18: When You’re Launching a New Career

Chapter 19: When The Pressure Cooker Heats Up

Chapter 20: When A Sudden Opportunity Opens Up

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