Starting an eBay Business For Dummies
by Collier, MarshaEdition: 4th
Format: Paperback
Pub. Date: 2011-04-12
Publisher(s): For Dummies
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Summary
This long time best seller has helped over 200,000 readers kick start their eBay business. This new edition offers up the same solid advice on turning eBay sales into a steady revenue stream as previous edition. It also adds in key revision points covering the latest tech changes at eBay and new avenues for building a business. Parts cover: Getting Serious on eBay - laying the foundation for a business including setting up a store and knowing the rules and laws of selling Setting Up Shop - sourcing and pricing merchandise along with establishing a Web identity through your own site and on social media sites Business is Business - an MBA in a nutshell covering software made for managing a business, budgeting, money transactions, customer service, and shipping Your eBay Back Office - both?a figurative back office (how to keep good books and stay legal) and literal back office (creating space to run a business and store merchandise) The Part of Tens - tips on other places to sell and insight into sellers who were successful on eBay
Author Biography
Marsha Collier is a world-renowned eBay maven, sought-after speaker, and bestselling author on eBay topics, with more than a million copies of her books in print. She has written all editions of eBay For Dummies, Starting an eBay Business For Dummies, and eBay Business All-in-One For Dummies.
Table of Contents
Introduction.
Part I: Getting Serious about eBay.
Chapter 1: Launching Your Business on eBay.
Chapter 2: The Finer Points of eBay Selling.
Chapter 3: Cool eBay Tools.
Chapter 4: Safe Selling Equals Profitable Sales.
Chapter 5: Expanding Sales with an eBay Store.
Part II: Setting Up Shop.
Chapter 6: Finding Merchandise to Up Your Profits.
Chapter 7: Pricing Your Items to Sell.
Chapter 8: Establishing and Marketing Your Web Site.
Part III: Business Is Business — Time to Get Serious.
Chapter 9: Software Built for Online Auctions.
Chapter 10: Dollars and Sense: Budgeting and Marketing Your Sales.
Chapter 11: Setting Up Listings That Sell.
Chapter 12: Providing Excellent Customer Service.
Chapter 13: Collecting Your Money.
Chapter 14: Shipping Your Items: Sending Them Fast and Saving Money.
Part IV: Your eBay Back Office.
Chapter 15: Getting Legal: Understanding Taxes and Licenses.
Chapter 16: Savvy Record Keeping — Keeping the Tax Man at Bay.
Chapter 17: Building an eBay Back Office.
Part V: The Part of Tens.
Chapter 18: Ten (or So) Sellers Who’ve Made the Jump from Hobby to Profits.
Chapter 19: Ten Other Places to Move Your Merchandise.
Appendix A: eBay Business Glossary.
Appendix B: The Hows and Whys of a Home Network.
Index.
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